Felipe van Beetz
I'm building Chof. I walk (and bike) long trails and write about it sometimes.
Mixed with: product, (growth) marketing, AI Adoption & Implementation.
Chof Chocolate
Quality chocolate is very very underrated, and I'm very very interested. I'm a Level 2 certified (IICCT) chocolate & cacao taster and I'm building a discovery platform to let people find out about good chocolate.
Walking & Writing
Big fan of long-distance walking. Some notes from the trail:
Work
AI Adoption & Implementation
Help organisations and its employees use AI, for the right things.
- Trainings & Workshops with individuals and teams, across a broad range of departments. AI literacy, opportunity discovery, tool usage.
- Discovery, design and setup of AI workflows.
- AI Strategy for Management.
Currently at PostNL CBS & Spring (interim)
- Product - previously Geldvinder.nl (APG)
- Growth Marketing - previously Kandoor.nl (APG)